MISIÓN
Prisma Latin Agency is a premier Hispanic PR, Media and Branding Agency dedicated to accelerating the growth of Louisiana’s bilingual market. We bridge the gap between essential service providers and the Spanish-speaking community, transforming communication into a powerful tool for seamless integration.
From building corporate identities to designing high-impact media strategies, we dismantle language barriers to ensure your vision thrives.
Our expertise extends into diplomatic affairs and cultural development, allowing us to secure the support of influential figures and design robust community engagement strategies. Beyond digital presence, we curate immersive cultural events that invite our clients and the public to live a truly authentic Latin experience.
By leveraging our extensive professional network and cultural expertise, we create an integrated ecosystem where identity, knowledge, and expanding markets meet.
"We don't just navigate the language barrier, we tear it down"
Dayhanna Velandia
Funder & CEO / Bogotá
Dayhanna Velandia is a powerhouse entrepreneur, executive producer, and media strategist with over 14 years of experience driving impact at the intersection of media, culture, and community engagement. Immigrating from Colombia in 2015, Dayhanna dedicated her career to tearing down language barriers and building authentic connections for the U.S. Hispanic community.
As the founder of Prisma Latin Agency (originally launched as Persiana Latina). Dayhanna leads a premier PR, branding, and media agency that equips organizations to engage meaningfully with multicultural audiences. Her expertise spans successful ventures across Colombia, Peru, and the U.S., giving her a global mastery of cultural development, strategic digital branding, and large-scale event production.
Dayhanna’s collaborative portfolio includes high-impact partnerships with corporations, non-profit organizations, and governmental entities aimed at fostering civic, cultural, and economic integration. Beyond her agency work, she is the force behind prominent community platforms, including the Hola Northshore Foundation (organizer of Lago Fest) and major cultural celebrations like ColombiaNOLA.
Complementing her media acumen, Dayhanna brings a legal and social perspective to her leadership. Drawing on her background as a certified paralegal, immigration legal assistant, and advocate for child abuse victims, she navigates complex systems with rare precision and empathy. Dayhanna’s mission remains steadfast: to equip visionaries with the confidence and tools to transform ideas into influential, lasting brands with social purpose.